| id |
0744 |
| authors |
R Sosa and JS Gero |
| year |
2003 |
| title |
SOCIAL CHANGE: EXPLORING DESIGN INFLUENCE |
| source |
Multi-Agent Based Simulation III, Hales, D. Edmonds, B. Norling, E.and Rouchier, J. (eds), Springer, pp 106-119. |
| summary |
This paper explores some aspects of group divergence based on principles of design disciplines and social dissemination. Extensions to an elementary model are used to explore the fundamental relation between divergence and social influence mechanisms previously employed to explain group convergence. The possible role of a change agent is investigated supporting the notion that there is no need to invoke any extraordinary mechanism other than convergence to trigger social change. |
| keywords |
social behaviour, change agents |
| type |
normal paper |
| email |
|
| full text |
 file.pdf (1,294,882 bytes) |
| references |
Content-type: text/plain
|
| last changed |
2004/04/10 02:40 |
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