CumInCAD is a Cumulative Index about publications in Computer Aided Architectural Design
supported by the sibling associations ACADIA, CAADRIA, eCAADe, SIGraDi, ASCAAD and CAAD futures

id ascaad2014_029
authors Shih , Rowell Ray L. and Runddy D. Ramilo
year 2014
title The Visual Perception and Human Cognition of Urban Environments Using Semantic Scales
source Digital Crafting [7th International Conference Proceedings of the Arab Society for Computer Aided Architectural Design (ASCAAD 2014 / ISBN 978-603-90142-5-6], Jeddah (Kingdom of Saudi Arabia), 31 March - 3 April 2014, pp. 361-374
summary The purpose of this study was to examine visual perception and human cognition on the use of 3D models to support the proper essential means of urban design presentations. The perception and comprehension of spatial volumes was examined between these 3D visualizations as a means of presentations for urban design. The Semantic Environmental Description Scale was used to investigate the effectiveness of both static 3D conventional scale models and 3D digital modelling. By using the Semantic Environmental Scale, we can find the attributes which affects the visual perception between the users of traditional scale models and the 3D digital models. A survey was conducted to measure how the respondents describe an urban environment. There were two groups of users: The first group was only allowed to analyse the scale model and the other group was given the 3D digital animation model. This methodology allows us to identify these main factors or attributes which describes the laypersons perception between these visualization techniques. In this way, a quantitative way of predicting the overall assessment from these factors can be obtained, thus predicting the success of a specific visualization method and thereby evaluating these main factors that condition it.
series ASCAAD
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