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id bf19
authors Rafi, A
year 2001
title Design computing: A new challenge for creative synergy
source In Saito, N. (Ed.), Creative digital media: Its impact on the new century (pp. 132-136), Japan: Keio University Press
summary As content becomes increasingly significant in giving ‘face’ to information technology (IT), the need to train and produce content designers has also become more and more important. The development of powerful computer technologies and the complexity of design have demanded designers to re-examine the design process and consider the adaptation of tools that will provide for creativity, improve the overall design process and, at the same time, reveal new insights (Rafi and Karboulonis, 2000). This paper gives an overview of the relationship between art and science through the ages, and discusses their relatively recent re-convergence. This text further argues that a re-convergence between art and science is currently occurring, highlighting the need to accelerate the process. It is suggested that re-convergence is a result of new technologies being researched, namely related to effective visualisation and communication of ideas and concepts, subsequently adopted by practitioners. Such elements, with tools that offer increased power and new abilities, are widely found today in the multimedia and the Virtual Environment (VE) as scientists and designers venture into each other’s domain. This paper also argues that content designers of the future must not only be both artist and technologist, but artist and technologist that are aware of the context in which content is being developed. The presentation will be a showcase of our exploration at the Faculty of Creative Multimedia, Multimedia University for the last 4 years, in integrating design and computer skills – the synergy that we called DESIGN COMPUTING.
keywords design computing, creativity, content, design
series book
type normal paper
email ahmadrafi.eshaq@mmu.edu.my
full text file.pdf (766,016 bytes)
references Content-type: text/plain
last changed 2007/09/13 01:43
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