_id |
ecaade03_025_202_kieferle |
id |
ecaade03_025_202_kieferle |
authors |
Drosdol, J., Kieferle, J. and Wössner, U. |
year |
2003 |
title |
The Integration of Virtual Reality (VR) into the Architectural Workflow - Experiences with an interprofessional project at DaimlerChrysler |
doi |
https://doi.org/10.52842/conf.ecaade.2003.025
|
source |
Digital Design [21th eCAADe Conference Proceedings / ISBN 0-9541183-1-6] Graz (Austria) 17-20 September 2003, pp. 25-28 |
summary |
DaimlerChrysler as a worldwide operating company is continuously maintaining and developing their brand architecture for the points of sale. It is one of the strategic decisions to have a 'Brand Architecture Center' at the company headquarters in Stuttgart to develop the brand architecture and engage local architects to adopt it to the local context. As a major step, a new generation of autohauses is currently developed. Many aspects have to be taken care of in this process, therefore a great number of specialists have to be involved. They are supported by Virtual Reality (VR) and Augmented Reality (AR). To integrate VR/AR into the architectural process, necessary architectural interactions have been integrated into the software |
keywords |
Virtual Reality, Augmented Reality, Architectural workflow, Visualization,Simulation |
series |
eCAADe |
email |
|
more |
http://www.architektur.fh-wiesbaden.de |
last changed |
2022/06/07 07:55 |