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_id	ascaad2016_031
id	ascaad2016_031
authors	Amireh, Omar; Manal Ryalat and Tasbeeh Alaqtum
year	2016
title	Narrative Architectural Fiction in Mentally Built Environments
source	Parametricism Vs. Materialism: Evolution of Digital Technologies for Development [8th ASCAAD Conference Proceedings ISBN 978-0-9955691-0-2] London (United Kingdom) 7-8 November 2016, pp. 283-294
summary	A thin line lies between reality and fiction; what is mentally imagined and what is visualized. It all depends on how ideas and images are perceived or what neurological activity is triggered in the user’s brain. Architects and designers spare no effort or tools in presenting buildings, architecture or designs in all forms or ways that would augment users’ experience whether on the perceptual or the cognitive level and in both the digital or the physical environments. In a progressive tendency they, the designers, tend to rely more and more on digitizing their vision and mission, which subsequently give them, impressive and expressive superiority, that would influence the users conscious on the one hand and manipulate their subconscious on the other. Within that process designers work hard to break any mental firewall that would prevent their ideas from pervading the space of any mental environment the user, build or visualize. In that context, to what extent such ways of mental entertainments used by architects, legitimize deception in design? What distinguishes employing the rhythmic simulation of the narrative fictional inceptions (virtual reality) from deploying the adaptive stimulation of the experience modeling conceptions. The difference between planting an idea and constructing an idea. It is not the intention of the paper to prove the failure of the computer aided design neither to stand against the digital architectural design media and applications development. It is rather to present a different way of understanding of how architectural design whether virtual, digital, or real can stimulates and induces codes and messages that is correlated to the brainwave cognitive attributes and can generate a narrative brain environment where the brain can construct and simulate its own fictional design. Doing so, the paper will review certain experimental architectural events and activities which integrate sound and sight elements and effects within some electronic, technical and digital environments.
series	ASCAAD
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last changed	2017/05/25 13:33

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